Using Data to Bring Customers Back In Store! With a Special Guest
Welcome to Episode 41 of Material Retail Dumps, the podcast that explores the world of retail and provides insights on how to navigate the ever-changing landscape. In this episode, we have a special guest, Isabelle Groper, from Klaviyo, a leading platform in customer data and marketing automation.
Join us as we dive deep into the fascinating topic of using data to bring customers back into physical retail stores. In an age where e-commerce dominates, it's crucial for brick-and-mortar retailers to leverage data effectively to create personalized experiences and drive foot traffic.
Isabelle Groper, a seasoned expert in customer data and marketing, shares her wealth of knowledge and experience in harnessing data to engage customers and increase in-store sales. We explore the strategies, tools, and techniques that retailers can employ to better understand their customers, deliver targeted marketing campaigns, and optimize the in-store experience.
From leveraging customer segmentation and predictive analytics to implementing loyalty programs and leveraging social media, we uncover actionable insights that retailers can implement to thrive in today's competitive retail landscape.
If you're a retailer looking to revitalize your physical stores, or simply someone interested in the intersection of data and retail, this episode is for you. Tune in to Material Retail Dumps Episode 41 and join us on this enlightening conversation with Isabelle Groper from Klaviyo.
